Minding Your Business is a podcast and radio show about the steps taken and stories told in building New Mexico’s businesses. Hosts Margarita Guarin and Neema Pickett from WESST and Mark Gilboard, former WESST consultant, interview the owners of our state’s diverse businesses so that listeners can be inspired, discover new things, and envision business through a new lens. Be inspired and learn what it takes to start and grow your own business.
Margarita Guarin – Guarin is the Program Director and Regional Manager for WESST’s Women’s Business Center in Albuquerque. Her priority is to educate entrepreneurs on how to build and grow a sustainable business. Through the years, her love for innovation and entrepreneurship has led her to advise many startups and established businesses in all areas including operations, viability, financials and marketing. She has been awarded the SBA Minority Small Business Champion of the year. She uses her bilingual skills to serve an ever increasing Spanish speaking population of business owners and, she is an entrepreneur herself!
Neema Pickett is a Business Consultant and Trainer at WESST. She helps clients with business strategy, marketing, sales and numerous other business concepts. As a New Mexico Business owner for the past 23 years, she engages audiences with “real life” teachable moments. Her passion for small business has led her to being a business coach and trainer both locally and internationally. Neema firmly believes that Entrepreneurship is the way to move families from poverty to financial freedom.
Mark Gilboard – Gilboard is the Director of Marketing Strategy and a Business Trainer and Consultant at WESST, the statewide non-profit that offers training, lending and consulting to anyone with a passion to start or grow their small business. In addition to his current roles helping to make New Mexico a better home for entrepreneurs, Mark has also had careers in Marketing and Advertising, and in Higher Education as a Community College Part-Time Faculty member. He still teaches courses in Communication, and numerous courses on branding and marketing for both CNM and CNM Ingenuity.